Did You Know That...

Every month sound insight brings you behind the scenes access to research that tells you what your consumers really think of the music being used in marketing beyond likes, dislikes and memorability...

82% of Consumers think that there are few brands that are genuinely interested in music and just jumping on the band wagon

86% of Consumers state that brands need to do more than place a logo to gain respect from the fans

75% of Consumers think that bands sell out too easily to brand sponsorship deals nowadays


(Research supplied by Entertainment Media Research www.entertainmentmediaresearch.com)

Curious about what your consumers really think of the way that you use music? Contact research@soundlounge.co.uk